Digital Marketing
- Social media marketing (Instagram, LinkedIn)
- Content strategy & calendar planning
- Performance ads — Meta & Google
- SEO — on-page & off-page
- Influencer & brand collaborations
hey, i'm ↓
Dev Hedaoo.
Digital Marketer✦Marketing Strategist✦Creator
strategy in one hand, camera in the other ✌
📍 Pune, MH
SEO · Content · Brand
📸 devlens
About me
I'm a marketing professional who has worked with agencies, startups and direct clients — across content creation, social media, performance campaigns and brand communication. Currently pursuing a PGDM in Marketing, and working as a Digital Marketing Executive at Brilliqs, the Data & AI division of Synthesys Solutions.
My edge? I blend data-driven marketing with high-impact visual storytelling. I don't just plan the campaign — I can shoot it, edit it and ship it. I also understand Tier 2 & Tier 3 audience psychology, which helps me build campaigns that drive real engagement.
"Done is better than perfect. Published is better than postponed."
4.9k+LinkedIn followers
2.5k+Instagram followers
220+YouTube videos
3M+views on Chandukaka reels
What I bring
Marketing & Strategy
- Marketing strategy & planning
- ICP & customer persona research
- Campaign ideation
- Brand positioning
- Market & competitor research
Visual Production
- Brand & product photoshoots
- Celebrity & portfolio shoots
- Cinematic reels & BTS
- Long-form YouTube video
- Multi-camera & gimbal work
Toolkit
Meta Business SuiteGoogle Analytics 4Search ConsoleGoogle AdsCanvaPhotoshopIllustratorPremiere ProAdobe FireflySemrushUbersuggestSoraOpenArtNano BananaElevenLabs
certified ✓
Google Analytics — Google, 2026
On-Page SEO & AI Search — Semrush, 2026
Professional Diploma in Digital Marketing — PIIDM, 2023
Case studies
the stuff i'm proud of ↓
Briqs — from a whiteboard idea to a team member
- Objective
- Make data, AI and BI feel friendly and easy to understand for B2B audiences.
- Strategy
- Create a mascot — "your friendly Data & AI buddy" — to humanise complex tech communication.
- Execution
- Took Briqs from a creative idea to launch, and now leads the marketing strategy built around him.
- Outcome
- Officially introduced to the Brilliqs family as the brand's newest "marketing team member".
3M+ views 🔥
Storytelling that sells jewellery
- Objective
- Introduce the jewellery collection to a wider audience for one of Pune's most renowned jewellers.
- Strategy
- Story-first content that builds an emotional connection instead of simply showcasing products.
- Execution
- Content strategy, shoots and reels — planned, shot and delivered end to end.
- Outcome
- Millions of views — individual reels crossed 1M and 2.1M.
"Futuristic Clinics" campaign
- Objective
- Increase awareness of ScanO's AI-powered oral health check-ups among clinics and patients.
- Strategy
- Reels + educational content + consistency, backed by offline awareness camps and influencer marketing.
- Execution
- Ran the campaign across Bangalore, Hyderabad and Kolhapur; led the ScanO Air product photoshoot for the website; produced a No Tobacco awareness video.
- Outcome
- Improved reach, engagement and brand trust for ScanO Air.
Royal Ranthambore at Oxford Golf Resort
- Objective
- Enhance premium brand visibility among high-net-worth and international guests.
- Strategy
- Experiential, luxury-first branding at exclusive events.
- Execution
- Event & venue branding, product placement and event photography — including the India-Korea Golf Tournament.
- Outcome
- Strong visibility among premium audiences, positioning the whisky as an exclusive lifestyle brand.
Pune's hidden-gem cafes — behind the camera
- Objective
- Produce a professional long-form video showcasing cafes that offer experiences, not just food.
- Strategy
- When popular cafes didn't respond, pivoted to hidden gems with unique concepts and room to grow.
- Execution
- Reached out to 17–18 cafes, coordinated with owners, directed a first-time camera operator, then edited and published — over two weeks, alongside a full-time job.
- Outcome
- Published and became the channel's top recent video.
Where I've worked
- Aug 2026 — now
Digital Marketing Executive @ Brilliqs (Synthesys Solutions)
Marketing strategy, ICP & persona research, LinkedIn/blog content, SEO, GA & Search Console, lead gen — and Briqs.
- Apr — Sep 2025
Digital Marketing & Campaign Associate @ ScanO (Trismus Healthcare)
Futuristic Clinics campaign, Meta Ads, SEO, GA4, influencer marketing, product shoots, Canva & Adobe creatives.
- Feb — Apr 2025
Marketing & Business Development @ AIQoD360
B2B SaaS lead generation, Smart AP product demos and sales-funnel management.
- Agency
Digital Presence & Brand Growth @ SR Digital Services & Creations
Branding strategy, websites & graphics, social media, SEO, video edits and animations for clients.
- Ongoing
Freelance Marketer & Photographer @ devlens
Brand visibility campaigns, reels, product & brand photography — working directly with founders and agencies.
🎓 PGDM / MBA Marketing — Indira School of Business Studies (2024 — now)
🎓 BCom Marketing — Brihan Maharashtra College of Commerce
Brands I've worked with
Radico
Royal Ranthambore
Royal Ranthambore
Chandukaka
Saraf & Sons
Saraf & Sons
Buff & Beyond
Studio
Studio
Brilliqs
Data & AI
Data & AI
Through the lens
Brand shoots, portraits, festivals, wildlife and the streets of Pune — shot by me.
How I work
1
Objective first
Awareness, leads, sales or trust? I start by asking what we're trying to achieve.
2
Know the brand
Values, products, industry — every business has a unique story worth telling.
3
Research & brainstorm
Audience behaviour, competitors, gaps — find where the brand can stand out.
4
Create with purpose
Strategy, shoot, edit, publish. Content made to grow businesses, not just go viral.
got a brand to grow? 📈